Tuesday, October 25, 2011

Help Me YouTube



            My faucet has been leaking for a couple weeks now. My landlord sent a plumber over to take a look. He replaced some parts and the problem disappeared… for a while. Two weeks later the leak is back and is driving me crazy, drip by drip by drip. There is only one rational thing to do in this situation: YouTube how to fix a faucet.
            South Park may lead you to believe otherwise, but YouTube is much more than an engine to waste time and kill brain cells. The video hosting site serves as a useful teaching aid and is a great resource for those who do-it-themselves. YouTube steadily replaces user manuals and help hotlines as the primary source for customer support. Experts host short how-to videos that are far more convenient and useful than anything printed in a manual. Viewers get active demonstrations that save them time, money, and frustration. Everybody wins!
            What do organizations stand to gain from use of YouTube?
1.     Media-rich product demonstrations
2.     Reduced overhead costs related to product guide production
3.     Expertise and though leadership
4.     Marketing and advertising opportunities
5.     Instant consumer feedback and two-way communication
6.     Improved customer service
There is definitely a shift in paradigm when it comes to customer support. YouTube may eradicate the need for home visits from the plumber or impromptu trips to the mechanic to fix car trouble. To avoid going extinct like old school print manuals, corporations should hop on board the video hosting bandwagon. All they need is an iPhone 4S that shoots HD videos in 1080p to assist their customers and to help save the whales.

1 comment:

  1. YouTube exactly is a the biggest video-sharing site with almost every kind of videos in the world. in terms of business use of YouTube, it needs skill and effective strategy to come up with a good video campaign. A wrong post of an inappropriate video could ruin all the reputation and credibility of an organization.

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